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Content marketing is a marketing approach that focusses on creating relevant and valuale content consistently to grab the attention of the defined users and the next step will be user’s conversion.When you think of starting a business or a startup or any other venture ...

There is no lack of uncertainty when we say that paid search is on every digital marketer list.It is a practical and accurate method that makes it possible for many marketers to make their brand visible to the users searching in the search engine portal.Although the digital space is filled with competition you can still place your ads in the top ...

A PR is responsible for the public relations that means it provides you with the opportunities of connecting with the journalists and media and editors.As we know the blogging and social media trends have been growing in the field for past few years.Various startups are coming into actions and has been changing the way companies should opt for ...

When we talk about social media marketing what is the first thing comes to our mind?The answer is social media apps right like facebook, instagram, twitter.etc.But to achieve a successful social media marketing your main ...

Before jumping on the role play of both content marketing and inbound marketing and their relation we first ought to know what inbound marketing is?Inbound marketing can be seen as a user focussed marketing strategy where potential customers becomes more confident about the product or service you are offering as you connect to their needs and give ...

Let’s start with the term “influencer”. Influencer can be defined as the one ...

1. Solve a problem People buy solutions, not products. No one wants a plunger. Write your copy to help the reader understand how your product or service will save them time or money, or generally make their life easier. Solving a problem also requires your recipient to trust you, that is, believe that ...

You use your email to get in touch with lots of people. Use your email signature to get lots of people clicking through to your blog. Make a friendly call to action in your email signature, inviting contacts to visit your blog. Give a brief benefit to motivate action ...

Cold Email Marketing Doesn’t Have to Send a Chill Up Your Spine The weather is getting colder and that chill in the air makes a lot of us want to snuggle up and hibernate for the winter. Cold weather can have this effect on us, but sending out cold emails ...